WHO WE ARE

The original flavour maker

We believe if you love something, you should go all in. In the 150+ years of going all in to make our products, we’ve inspired thousands of stories of people going all in to show how much they love them. Like carrying Heinz ketchup at all times, curating Baked Beanz museums, even getting tattoos of our iconic logo. And we plan to continue to create the highest quality food products in the world to keep inspiring these stories.

A vibrant red background showcases a repeating pattern of vintage Heinz logos, slogans, and imagery. The design features the iconic keystone logo, the "57 Varieties" tagline, and the "Est. 1869" mark, all in a dark, contrasting shade.

ALL-IN ON SUSTAINABILITY

When it comes to protecting our planet, we consider everything – from the way we look after our soil, to the processes we use to produce food, to the packaging we use. By 2025, 100% of Heinz ketchup tomatoes will be sustainably sourced, resulting from pioneering soil health techniques and increased tomato harvests on every acre.

A close-up view of a person's hand, clad in a striped sleeve and brown work jacket, gently sifting dark, rich soil. The soil is held above a black wheelbarrow, with some particles cascading down. The background hints at an outdoor setting.

INVESTED IN QUALITY

Each step in the tomato-growing process is monitored by Heinz Tomato Masters: seven of the world’s foremost experts on ketchup tomatoes, who keep Heinz tomatoes at the highest standard of quality – because the ketchup on your table is only as good as the tomato it comes from.

Bold white text "KEEPING IT" appears above dark red text "FRESH" against a vibrant red background.

Burgers as art. Stains as fashion. As one of the world’s most iconic brands, we’re known for great taste, fun, art, and culture. If it's inspiring and adds flavor to food and life, we're on it!

EVERYONE IS WELCOME AT OUR TABLE

We believe in making our communities and our planet an inclusive, healthier, more flavorful place.

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