Good for the Planet is Good for Business
Only the best goes into every bottle of Heinz Ketchup. Our high-quality, non-GMO tomatoes are grown by passionate farmers whom we’re proud to call our partners.
- Close to home
To keep freshness and flavor in, Heinz tomato fields are within an average of four hours from harvest to unloading. This also keeps our carbon footprint low, and our quality high.
- The best and the rest
95% of our Heinz tomatoes are perfectly ripe when they leave the field. What’s left from harvesting, like vines and leaves are composted back into the soil for added nutrients.
- Recycled seeds
Even after we’ve strained the thick, juicy tomato pulp, the leftover skins and seeds are upcycled into pet food or used to feed livestock on local farms.
- Conservation education
We’ve created agricultural development projects that teach tomato conservation and conservation farming to farms worldwide, including Brazil, Egypt, and Spain.
Achieving 100% Sustainable Ketchup Tomatoes by 2025
Over 100 years of expertise goes into our growers guidelines. Covering practices such as soil health and water management. We know we need to grow 100% sustainably sourced ketchup tomatoes. Because irresistible taste starts with great soil.
Future-Proofing Our Tomatoes
At our specialist research farm we are future-proofing our unique tomatoes through testing new sustainable practices and creating new Heinz tomato varieties. We do the research so you can keep enjoying our tasty ketchup, for generations to enjoy.
What Is Regenerative Agriculture And Why Is It Important?
DISCOVER OUR WORK IN CARING FOR SOIL WORLDWIDE
PACKAGING & RECYCLABILITY
We’re actively innovating to make 100% recyclable, reusable or compostable packaging and reduce our landfill intensity by 20% by 2025. In Europe, we have the ambitious goal of creating a fully circular Heinz Tomato Ketchup bottle by 2025.
WATER USE & CONSERVATION
Water is everything at Kraft Heinz, so we’re developing smarter systems that protect, conserve and optimize with the goal of reducing water use intensity by 15% across our manufacturing facilities and 20% in high-risk watershed areas by 2025.
ENERGY USE & RENEWABLES
We’re well on our way to reducing our overall energy use by 15% with a goal of procuring the majority of our electricity from renewable resources by 2025.
We’re working to make less waste. Already diverting 90% of our solid waste to recycling or byproducts usage.