You Made a Difference!
Heinz Will Donate $1 Because You Visited For every person* that visits the Heinz Micronutrient Campaign webpage between March 13, 2013 and October 31, 2013, Heinz will donate $1.00 (up to $100,000) to the Heinz Micronutrient Campaign to help end malnutrition around the world. For $1.50, or less than a morning cup of coffee, the Heinz Micronutrient Campaign can meet a single child's vitamin and mineral needs for an entire year. You can support the HMC directly by making a donation to the Heinz Micronutrient Fund supported through the Pittsburgh Foundation.
Working to End MalnutritionA hidden hunger is limiting the potential of millions of children around the world. Caused by a lack of essential vitamins and minerals, iron-deficiency anemia can impair physical and mental development, weaken the immune system and increase child mortality before the age of five. The Heinz Micronutrient Campaign is dedicated to preventing this hidden hunger. Through partnerships with governments and NGOs it is providing innovative, cost-effective solutions to give children the opportunity to lead healthy, productive lives. Learn more about the history of the HMC.
Lucy Liu Teams Up With Heinz Micronutrient CampaignLucy Liu is teaming up with the Heinz Micronutrient Campaign to combat the widespread global health threat of iron deficiency anemia and vitamin and mineral malnutrition among infants and children in the developing world.
Iron Deficiency: A Global PandemicIt is estimated by the World Health Organization that a third of the global population, or some 2 billion people, are anemic, and that the number of people who are mildly to moderately iron deficient is even greater, making this the world's most prevalent public health challenge. This is why vitamin and mineral deficiency is referred to as a "hidden hunger."
Vitamin and Mineral Powders: A Proven SolutionSince 2001 the HMC has been a pioneer in supporting the development of vitamin and mineral powders. Micronutrient powders, or MNPs, contain 5 to 15 essential vitamins and minerals, depending on local requirements. The single-serve sachets are mixed into the children's normal meals by parents or caregivers. The powders do not affect the taste, texture or smell of the food.
Through vigorous peer-reviewed research conducted around the world, it has been determined that 60 sachets, administered over a 4 month period, can meet a child's annual vitamin and mineral needs.
PartnershipsThe Heinz Company Foundation has developed numerous partnerships with NGOs, government agencies, and multilateral agencies to distribute micronutrient powders.
One of those partners is Helen Keller International (HKI). H. J. Heinz Company Chairman, President and CEO William R. Johnson received the inaugural HKI International Global Visionary Award in 2006, from three-time Academy Award-winning actress, Meryl Streep.
* As determined by unique IP address.
How You Can Help
Spread the WordHeinz is donating $1 (up to $100,000) for every person* who visits the Heinz Micronutrient Campaign webpage. Help us raise these needed funds by simply sharing our link with your friends.
Make a DonationTo support the Heinz Micronutrient Campaign, please consider a contribution to the Heinz Micronutrient Fund supported through the Pittsburgh Foundation.
Frequently asked questions
Learn more about the Heinz Micronutrient Campaign and our work throughout the world.
Contact the HMC Team