HeinzSeed: The Seeds of Success
It’s the reason ketchup lovers can always tell whether or not “it’s Heinz” from the very first bite. It’s the single most important ingredient in our Classico® pasta sauces in the U.S. and in our Heinz® Baked Beans and Cream of Tomato Soup in the U.K.
It’s, quite simply, the Heinz® tomato. There’s no tomato like it on earth. And it all begins with HeinzSeed.
What is HeinzSeed?
HeinzSeed is our proprietary tomato seed company, which is globally recognized for delivering premier, all-natural hybrid tomato varieties with the best taste, best field performance and best processing consistency in the world. HeinzSeed began in the 1970s as a hybrid seed program whose roots ran all the way back to 1876 when Founder Henry John Heinz introduced the world to Heinz® Tomato Ketchup.
Today, HeinzSeed supplies more than six billion seeds annually to the farmers who grow our tomatoes, as well as to commercial customers who recognize the quality of our seeds. HeinzSeed® also provides seeds to developing nations, along with educational programs that teach farmers about sustainable agriculture.
Pure Tomato Innovation
Our HeinzSeed tomato varieties are the result of traditional breeding techniques, and no genetic modification is used. In addition to their extraordinarily flavorful taste, thick texture and firm flesh, our tomatoes also are a high-yield fruit, which means farmers can produce more with the same or lower amounts of water and fertilizer. In addition, HeinzSeedz produce tomatoes that remain ripe longer in the field and improve disease-resistance which allow farmers to reduce their use of pesticides.
Heinz subjects the tomatoes we receive from our growers to rigorous testing, inspections and grading. We don’t just accept any tomato. Only the very best can be a Heinz® tomato.
Heinz uses more than 2.5 million tons of tomatoes in our products each year, making tomatoes our primary ingredient worldwide.
Achieving Sustainability
Our research and development in the tomato market reflects our enduring commitment to sustainability and innovation.
We will continue to develop superior-quality tomatoes and deliver only the best tomato products to our consumers while working with our growers to institute ever more productive, efficient and safe agricultural practices.
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