More Choices for Health-Conscious Consumers

Whether you're watching your weight, paying attention to dietary preferences like sugar, salt or trans fats, or just want to eat more fruits and vegetables as part of a healthy and balanced diet, Heinz is responding with more choices than ever.

  • The majority of our global portfolio is centered around nutritious foods made with tomatoes, beans, fruits and vegetables
  • Heinz is a leader in the nutritional/weight management category, with Weight Watchers® Smart Ones® and Weight Watchers® from Heinz® branded products
  • As the world’s fifth-largest manufacturer of baby food, Heinz offers a growing line of wholesome, nutritional products for infants and children

In the past three years, the H.J. Heinz Company has launched dozens of new products through our four Health and Wellness platforms.

Better for You

Our Better for You platform includes foods that are the focus of our ongoing initiative to reduce sodium and sugar and eliminate trans fats. This platform also includes products such as meals and snacks that Heinz is enhancing to deliver higher nutrition by adding vegetables and whole grains.

Growth & Development

Growth & Development includes infant and toddler foods and children’s beverages. New products under this platform include Plasmon® Vegetable Pouch baby food for infants in Italy, Mr. Jussie® Milky beverages for children in Indonesia, and Heinz® Infant Formula in China.


Weight Management

Our Weight Management platform includes the Weight Watchers® Smart Ones® brand of nutritional meals, snacks and desserts in the United States and Canada, as well as the Weight Watchers® from Heinz® product line in Europe.

Health Management

Our Health Management platform encompasses products that Heinz has developed specifically for consumers with certain medical conditions. In Italy, Heinz produces gluten-free products for individuals with celiac disease or sensitivity to gluten. We also offer low-protein products for consumers who must restrict protein consumption, such as people with kidney disease.